How much does a 4K TV cost in the UK?

In the UK, a good 4K TV typically costs £300-800 depending on size, with budget 43-50 inch sets from around £200-300 and premium OLEDs at £1,000+. The live figures below show the current cheapest price and best value per megapixel across our catalogue.

For most living rooms, £400-700 buys an excellent 55-65 inch 4K TV with HDR and a good smart platform. Below £300 you'll find smaller or more basic sets; above £1,000 you're paying for premium OLED/QLED panels and top-end features.

Price climbs with screen size, OLED or premium QLED panels, higher brightness, better HDR (Dolby Vision), 120Hz/HDMI 2.1 gaming features, and brand. A 65-inch OLED costs far more than a 50-inch basic LED even at the same resolution.

Budget 4K TVs (£200-350) are genuinely decent now — sharp 4K resolution, HDR support and smart apps. They compromise on brightness, contrast, motion handling and build, but for casual viewing they represent strong value.